Blog

Notes from the chair.

Short pieces on bookings, deposits, no-shows, and the day in between. Written for people who run on appointments.

01September 21, 20264 min read

Take the deposit before the chair, not after the no-show

A no-show costs you the hour twice. A deposit at booking costs your client nothing they were not going to spend, and it changes who shows up.

02September 18, 20263 min read

Your portfolio is a menu. Let people order from it.

The photograph is what convinced them. Book This Look puts the booking on the photograph, with the service, the add-ons, and the price already chosen.

03September 15, 20263 min read

Reminders that send themselves, and why the second one matters

A confirmation the moment they book, a reminder the day before, another a few hours out. None of it typed by you, and fewer empty hours because of it.